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January 22, 2007

Major Section Begins: Part I: TEN FUNDAMENTAL QUESTIONS

Lecture: Why should I care about comm tech?

Key concepts: technology, communication, media, communication technologies are pervasive, what is new about new media
Examples: Macromedia Flash cartooning on http://www.homestarrunner.com/, G4 Pulse video interview with the creators (requires Windows Media Player)

Textbook: portions of 1: The Changing Media

Read Chapter 1, The Changing Media, from Media Now EXCEPT skip pp. 5-13 (start reading again at the heading "Changing Media Throughout History"). Key concepts: information society, What is New About the New Media?, technological determinism, the medium is the message

Class Reader: The Control Revolution

Beniger, James. (2007) The Control Revolution. FROM: Communication in History: Technology, Culture, & Society. (5th ed.) David Crowley & Paul Heyer (eds.), New York: Allyn & Bacon. pp. 301-311. Password Protected Online Full-Text (PDF) [Get Password Help]